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The Business Of Being Social

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In this book you will learn how to:

  • Create a viable social media strategy
  • Create, grow and build communities on social media platforms
  • Track and monitor conversations about your own brand,product or service name,as well as your competitors
  • Understand your audience and what content they want
  • Integrate your social media activity into your marketing and communication strategy

 

Written by David Taylor-a social media and online marketing consultant and Michelle Carvill-Online visibility expert

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